About

Hi, I’m Victor.

Customer Success Strategist, Advisor & Coach.

2001: I'm a kid, truly enjoying the rise of digital life - downloading music, playing games, creating videos. My dad makes me the default family tech support, coming to me with all his computer questions.

2013: After finishing my MBA, I land my first real job at a media company covering the tech industry, where I make sure advertisers reach their target audience. Helping my clients and building solid relationships is rewarding. 

But what I enjoy the most is learning about the tech industry. This is where I see firsthand how software is transforming business operations.

"Software is eating the world" becomes more than just a catchphrase I hear at a conference - it's the reality I'm watching unfold.

SUCCSS about picture

2016: Three years in the media world leave me ready for a change, both personal and professional.

I leave Paris and choose to move to Barcelona. The practical draws are clear: 300+ days of sun, exceptional food, rich culture, and the Mediterranean. But the real opportunity is a software company revolutionising form-building and data collection. 

They need "someone to help our clients reach their goals with our form-builder app" - a Customer Success Manager. My research reveals two compelling facts: acquiring new customers costs 5 to 7 times more than retaining existing ones, and active users are more likely to stay. This clicks immediately.

It's my perfect pivot - a way to blend my early professional experience with my interest in software.

Since then, I've built a career in Customer Success. I've mastered the fundamentals: delivering value, measuring progress, and driving revenue growth. I've moved up to building and scaling teams focused on retention, expansion, and customer-centricity. Along the way, I've worked with exceptional people across customer success, care, and account management - plus countless talented people in product, engineering, sales, and marketing. 

Recently, I began teaching students about practical applications of automation and AI in customer operations.

Featured In

Hi, I’m Victor

Customer Success Executive, Advisor & Coach

SUCCSS about picture

I started my career in Customer Success about 10 years ago when I discovered that this discipline was the perfect way to blend my passion for technology and my business skills.

Since then, I've mastered the fundamentals: delivering value, measuring progress, and driving revenue growth. I've moved up to building and scaling teams focused on retention, expansion, and customer-centricity.

Along the way, I've worked with exceptional people across customer success, care, and account management - plus countless talented people in product, engineering, sales, and marketing. 

Recently, I began teaching students about practical applications of automation and AI in customer operations.

This experience inspired me to create SUCCSS - my contribution to the CS community.

It's a platform where I share my knowledge, curate useful resources and tools, and most importantly, pass on the lessons - both successes and failures - from a decade in the field.

I write about

  • Building Exemplary CS Operations

  • Developing Personal Productivity

  • The Modern Workplace